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Public Relations / Business Development

 

Job Description

Role Overview

Our client is currently in the market for a Public Relations/Business Development to come and join their busy team! The successful candidate will be responsible for strengthening relations between schools and agents, promoting the schools’ programmes and brand to increase the enquiries regarding attending and studying in the school.

Responsibilities

  • Develop strong relationship with the schools’ former students.
  • Develop new relations to develop performing arts and general scholarships.
  • Form and develop strong relationships with schools who provide education to students who are under 16 years old and do not provide A level programme.
  • Support general marketing such as social media, press relations and website content.
  • Liaise with staff, students, parents, and other stakeholders for market intelligence.
  • Travel to different destinations in the UK.
  • Participate in both internal and external events such as parents’ evening and open evening.
  • Keep abreast of market trends, competitor offerings, demographics, and other information that affects marketing strategies.
  • Contribute to the improvement of the admissions process, marketing strategy, and promotional activities.
  • Contribute to the development of the department’s budget and help to ensure all marketing activities are cost-effective.
  • Monitor marketing and recruitment statistics.
  • Exploit marketing opportunities such as conferences and exhibitions.
  • Adhere to and implement all company policies and procedures.

Requirements

  • Degree level or equivalent experience.
  • Demonstrable interest, qualification or experience in PR, marketing, fundraising or sales.
  • Experience of working in a PR, marketing or sales related role.
  • Good written and verbal communication skills, with excellent spelling, grammar, punctuation and attention to detail.
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